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Sifting through countless of stocks in the Software industry can be tedious, and sometimes two stocks are just too similar to judge which is the better investment. If you’re on the fence about investing in BILL Holdings, Inc., Asana or Inc. because you’re not sure how they measure up, it’s important to compare them on a few factors before making your decision.
Read on to learn how BILL Holdings, Inc., Asana and Inc. compare based on key financial metrics to determine which better meets your investment needs.
About BILL Holdings, Inc., Asana and Inc.
BILL Holdings, Inc. provides financial operations platform for small and midsize businesses worldwide. The company provides software-as-a-service, cloud-based payments, and spend management products, which allow users to automate accounts payable and accounts receivable transactions, as well as enable businesses to connect with their suppliers and/or customers to do business, eliminate expense reports, manage cash flows, and improve office efficiency. It also offers onboarding implementation support, and ongoing support and training services. In addition, the company’s artificial intelligence enabled financial software platform provides connections between suppliers and clients. It serves accounting firms, financial institutions, and software companies. The company was formerly known as Bill.com Holdings, Inc. and changed its name to BILL Holdings, Inc. in February 2023. BILL Holdings, Inc. was incorporated in 2006 and is headquartered in San Jose, California.
Asana, Inc., together with its subsidiaries, operates a work management software platform for individuals, team leads, and executives in the United States and internationally. Its platform helps organizations to orchestrate work from daily tasks to cross-functional strategic initiatives; manage work across a portfolio of projects or workflows, see progress against goals, identify bottlenecks, resource constraints, and milestones; and communicate company-wide goals, monitor status, and oversee work across projects and portfolios to gain real-time insights. The company uses a hybrid go-to-market approach, combining a product-led model, direct sales, and channel partners to serve customers in various industries, such as technology, retail, education, non-profit, government, healthcare, hospitality, media, manufacturing, professional services, and financial services. The company was formerly known as Smiley Abstractions, Inc. and changed its name to Asana, Inc. in July 2009. Asana, Inc. was incorporated in 2008 and is headquartered in San Francisco, California.
Latest Software and BILL Holdings, Inc., Asana, Inc. Stock News
As of April 2, 2025, BILL Holdings, Inc. had a $4.8 billion market capitalization, compared to the Software median of $990.3 million. BILL Holdings, Inc.’s stock is down 49.7% in 2025, down 12.1% in the previous five trading days and down 27.55% in the past year.
Currently, BILL Holdings, Inc.’s price-earnings ratio is 119.8. BILL Holdings, Inc.’s trailing 12-month revenue is $1.4 billion with a 5.9% net profit margin. Year-over-year quarterly sales growth most recently was 13.8%. Analysts expect adjusted earnings to reach $1.955 per share for the current fiscal year. BILL Holdings, Inc. does not currently pay a dividend.
As of April 2, 2025, Asana, Inc. had a $3.7 billion market cap, putting it in the 67th percentile of all stocks. Asana, Inc.’s stock is down 28.3% in 2025, down 1.8% in the previous five trading days and up 4.22% in the past year.
Currently, Asana, Inc. does not have a price-earnings ratio. Asana, Inc.’s trailing 12-month revenue is $723.9 million with a -35.3% net profit margin. Year-over-year quarterly sales growth most recently was 10.1%. Analysts expect adjusted earnings to reach $0.194 per share for the current fiscal year. Asana, Inc. does not currently pay a dividend.
How We Compare BILL Holdings, Inc., Asana and Inc. Stock Grades
Stock evaluation requires access to huge amounts of data and the knowledge and time to sift through it all, make sense of financial ratios, read income statements and analyze recent stock movements. AAII created A+ Investor, a robust data suite that condenses data research in an actionable and customizable way suitable for investors of all knowledge levels, to help investors streamline and work through such data.
AAII’s proprietary stock grades come with A+ Investor. These offer intuitive A‐F grades for each of five key investing factors: value, growth, momentum, earnings estimate revisions and quality. Here, we’ll take a closer look at BILL Holdings, Inc., Asana and Inc.’s stock grades to see how they measure up against one another.
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