When Donald Trump decided, in early spring, to abruptly suspend his unilateral tariffs after triggering a financial panic, the Financial Times published a sarcastic comment about the US president in early May, calling him “TACO” for “Trump always chickens out” in trade negotiations. This infuriated the head of state. “That’s a nasty question,” he said in the Oval Office of the White House after a journalist asked him about it. On July 15, Wall Street Journal columnist Greg Ip offered a less humorous but more direct evaluation: “Forget TACO. Trump is winning his trade war.”
The issue is not to defend Trump’s trade policy – the WSJ called it “the dumbest trade war in history” – but to analyze whether the president is achieving the goals he set for himself. Ursula von der Leyen, president of the European Commission, is set to meet the US head of state in Scotland on Sunday, July 27, in a last-ditch effort to reach a deal before the August 1 deadline to avoid 30% tariffs on European goods.
The WSJ columnist recalled that the president’s intention was to impose the highest possible tariffs to protect American industry and fund all or part of the income tax. Treasury Secretary Scott Bessent used the argument of tariffs as a negotiating tool in an attempt to reassure US partners. But that was not Trump’s concern.
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